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Colour of the Year 2018: Ultra Violet

“Complex and contemplative, Ultra Violet suggests the mysteries of the cosmos, the intrigue of what lies ahead, and the discoveries beyond where we are now.” Introducing the 2018 colour of the year, Ultra Violet.  Colours have amazing power when it comes to creating emotion and subconscious thoughts within a space. Implement a design strategy using violet this year. This tone is often associated with mystery, independence and creativity. The use of violet in gathering places is known to energize and inspire connection. Often found in places of meditation, ultra violet is a beautiful way to provoke experimentation, relaxation and individuality. It is a colour that reflects the unknown and is often associated with the cosmos and limitless possibilities. Icons such as David Bowie and Prince are known to have adopted this shade, bringing a dramatic flair to performances. With the world we live in becoming more and more futuristic with the development of new technologies, the team at Pantone decided on Ultra Violet to reflect on the future of design, technology, culture and innovation. This colour stands as a representation for growth and creativity. The pantone colour of the year is beautiful when incorporated into a design with complimentary colours. From floral pastels to deep burgundy, Ultra Violet captivates and energizes. Match it with deep reds and dusty ice blues for a killer contrast, or single out the blue based purple on its own and use neutrals to add extravagance to your display or interior. We love this in textures and gradients,  and brings a sophisticated edge to window displays and store interiors. View our seasonal fashion VM gallery...

Top 5 Christmas jobs of 2017

From designing the concepts to the all-night installations, VM+ had a very busy Christmas in 2017! From spinning disco balls in the Valley Malls, to cheeky nutcrackers and every colour of baubles in-between, we covered it all. Here is a little glimpse of some of our favourite Christmas installs from 2017. Contact the team at VM+ to bring the magic of Christmas to your venue in 2018. 1 William Street With tones of copper, champagne and silver, 1 William Street sparkled this Christmas. Nutcracker soldiers heralded the magic of Christmas with their trumpets, greeting passers by, while the 7.5m tree in the foyer ensured a spectacular display of Christmas joy. Silver ribbon twisted around spiraling baubles on the main tree, while twinkling lights complimented the sophisticated trimming.   Valley Malls One of our most unique Christmas installations for 2017 was the Valley Malls, including China Town and Brunswick Street Mall. Multiple components were constructed by a large team who worked collaboratively to ensure this job embraced everything that we love about Christmas. It was a visual feast of colour, movement and light. VM+ created a destination to be enjoyed by everyone, and celebrated the Valley’s reputation of dancing the night away. Inspiration was drawn from the nightlife in London’s Covent Garden and included features such as two giant dazzling rotating mirror balls, twinkling icicle lights, wreaths and garlands. Matched to existing oriental elements in China Town, wreaths and garlands were trimmed in a red and gold colour palette to maintain tradition with a twist of modern finishes. Banners hung from structures to highlight the Christmas season and take the precinct into...

2018 Trend Forecast

“Design can be art. Design can be aesthetics. Design is so simple, that’s why it’s so complicated” – Paul Rand 2017 was a beautiful year of tropical greenery, rose gold and bohemian desert trends. We saw the fiddle leaf fig and monstera leaves take over our interiors and rose gold found its way from the rings on our fingers to the light pendants above our kitchens. To be honest, we’re not sure we’re ready to let these trends go yet, but we’re excited to open this 2018 chapter to a collection of terracotta tones and soft 50’s revival. Let’s release our grip on boho chic and refresh our perspectives with ethical and sustainable living…   BURNT EARTH Terracotta and burnt orange are tones that we’re expecting to see a lot more of this year. From bed linen to accent homeware items, hints of this red hue are scattered throughout interiors. Shift away from Scandinavian style and dig down into the charred, rustic textures of wicker baskets and linen. Velvet, suede or ceramic, find the right texture for your space and embrace the weathered, arid appearance of these sienna hues. Pair it with cool white and pale blue to subdue the weight of this shade, or mix it with Moroccan inspired rose pink and bright teal tones. Out ‘go to’ prop for this trend: The Moroccan Ottoman, Arabian magic carpet and rustic lanterns 1950’s Romance Romance, glamour and luxury! Think the sharp angles of 50’s deco furniture complimented with soft velvet and pops of greenery. Key colours include navy, chestnut, sand and the ever present, millennial pink. Sit down with...

Principles of Design for VM Part 13: Repetition

Welcome to Part 13 of our Elements and Principles of Design for Visual Merchandising series where we will discuss the design principle ‘Repetition’. Repetition is not repetition. The same action makes you feel something completely different by the end. – Pina Bausch About Repetition: Something that occurs more than once is said to be repeated. In design, repetition refers to the use of elements more than once which can often create visual or tactile patterns or textures. How we use Repetition: Repetition creates visual continuity and by providing ‘maximum sameness/minimum difference’ can simplify a composition. It also gives structure due to the consistency of the component. In association, variation is introduced by changing a component whether by quantity or size, position of shape to create focus.   1. The gradiation of the repeated arrows from a central point creates a strong visual focal point in this window display. 2. The repeated colour swatches, paint tins and handbags in alternating colours, strengthens this composition. 3. The repetition of the humble post it note to form an image in this backdrop unifies this fashion display by mirroring the colours and geometric patterns of the garments. 4. The repeated artist’s mannequin in a variety of sizes is a unique way to visually display a beauty product to create interest. 5. The repetition of these hanging jeans creates a strong masculine look where one pair hanging on its own would fall flat. 6. Repeating this oversize life preserver and mannequin in the window amplifies the effect of the first to catch the attention of passersby.   Coming up is the 14th and final part of our Elements...

Dressed for the Holidays

Retailers are always looking for a way to set themselves apart at Christmas time – the biggest shopping date on the calendar. We love nothing better than a display where creativity has had chance to run wild and create a glorious display to entice and inspire. Here we have gathered together our favourite collection of displays which take the humble dress form or mannequin and turned them into something truly magical.   These designers have created a festive fairytale using traditional evergreen foliage to create a dress for these Christmas displays using accents such as ribbons, berries and sparklng foliage in contrasting colours of red, gold and silver. Some designers get a little more quirky with their interpretations of the “Christmas dress” engulfing the mannequin for a humorous and eye catching statement. These mannequins are business up top and party down below with the skirt forming a backdrop for displays of products or festive Christmas stories. We love windows where the visual merchandiser has repurposed an everyday household item and turned it into a display that is much, much more than the sum of its parts like these windows from Anthropologie which use coat hangers and spools to create gorgeous gowns. A contemporary reinterpretation of this idea which can work all year round is to use fresh or faux greenery and flowers to create the ‘garments’ – a window like this is sure to stop anyone who passes by in their tracks. Last but certainly not least, what could be more fun for the holiday season than taking the humble fairy light and turning it into something truly memorable!...

International Christmas Windows 2017

“May your walls know joy, may every room hold laughter, and every window open to great possibility.” It’s beginning to look a lot like Christmas… all over the world! We’ve ventured to our favourite international cities to find out what they’re bringing to the window this holiday season in their custom displays. If you’re searching for a bit of magic this Christmas, look no further than the whimsical, circus theme found behind the glass of Bloomingdale’s in New York City. Depicting scenes from the much anticipated “The Greatest Showman” film, Bloomingdale’s six windows are flooded with over 7 million Swarovski crystals. While characters pose and come alive among the glitter and lights, Bloomingdale’s topped it off with interactive elements.   The circus and fairground theme also made its way to Paris this year, where the legendary Galeries Lafayette collided art deco and surrealism to produce a whimsical story of 20th century Paris. The synthesis of a mauve and magenta sky backdrop knits together the magical carnival scene.   As we travel over to London, we’re bought back down to earth, or rather, under the earth as the British retail elite, Selfridges and Fortnum & Mason pay homage to the traditional English Christmas dinner. Colliding humor and tradition, Selfridges decked out one window in thousands of the pocket-sized green vegetable; the brussel sprout. Other windows featured carnival floats celebrating eccentricity and creativity through banners and even an over-sized robin. Fortnum & Mason in London’s Piccadilly joyfully takes us all home into the kitchen but with a twist of imagination. Windows featuring a boy riding a brussel sprout, and an elephant popping champagne...