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Window Dresser Extraordinaire

The latest news and trends from the wonderful world of visual merchandising. Jano Dawes and her team share their passion for VM.

Easter Activations

“Follow the Easter bunny… He has the chocolate”

There are many ways to celebrate Easter. This year we’ve decided on four looks for various Easter activations and displays that you can bring into your shopping centre or store front display this year. Invite the Easter bunny into town with chocolate eggs and pastel bunting as children hunt for eggs in a bright garden party theme or create a sanctuary with a neutral look featuring DIY activities.

Bright as a Bunny

Vibrant green artificial turf, a life size fig tree, market carts filled with flowers and pastel seating for tired shoppers. The ultimate Easter activation! If your centre is thinking of promoting a school holiday activity area this year, look no further than VM+ to create a whimsical experience for both children and parents. From little moss bunnies to giant sunflowers, activation spaces can be created to ensure your promotion is the focus and time spent in-store is increased. With white picket fencing and kid friendly pallet furniture, our kids school holiday activations are memorable and unique.

View our activation gallery on Facebook here.

 

Carousel Capture

Get your hashtags ready and the Instagram filter prepped. Photo backdrops are the perfect way to share that your centre is current on social media platforms. With Easter around the corner, backdrop displays encourage shoppers to linger, take a snap with friends and share their location on social media. By avoiding the classic Easter motifs, target the next generation with beautiful visuals and your customers are more likely to share their experience. We love the paper fan blooms, cherry blossom trees and our white wash peacock chair for some various photo opportunities. If you’d like to add some custom signage with that signature hashtag, look no further than VM+.

 

Garden Party

Let us set up a “Sparkle Bar” for your late night shopping experiences. Grab a flute of champagne and head onto the lawn for a garden party adventure. With eye catching birdcages, florals and decorative seating, a pop up bar is the perfect way for shoppers to relax at the end of the day in a secret oasis. We can design a custom bar experience with lattice backdrops, wooden swing chairs, artificial turf and white picket fencing. You bring the sparkling and we’ll bring the bar!

 

Neutral and Natural 

Looking to add a sophisticated touch to your Easter window display? Want to encourage a temporary seating area with a pop up market? Easter displays can be created with neutral props to just hint at the holiday. Let these stunning features be the foundation for product you want to sell or promotions you want to push. By using pallet furniture, stacking crates with flowers or suspending foliage from the ceiling, there are many ways to create a unique look for your store. We love the textures of rattan lamp shades or the complexity of birdcages decorated with draping plants. Let your Easter product speak for itself with a neutral background.

We’d love to hear from you and your business for all your Easter activations and visual merchandising. 

Don’t forget, we also do VM styling for mannequin displays. Talk to us today to find out more!

Call us on (07) 3217 4500 or email info@vmplus.com.au

For all budgets, private businesses and national shopping centres. 

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